Men prefer women in red because they think they will sleep with them on first date - Telegraph
Men prefer women in red because they think they will sleep with them on first date
It has long been a colour which is guaranteed to turn heads.
Most men thought choosing to wear red meant a woman were more likely to sleep with them Photo: AP
7:56AM BST 23 Apr 201216 Comments
But now researchers believe they have found the real reason why men prefer ladies who wear red. Put simply, they think a scarlet-clad woman is more likely to sleep with them on a first date.
Psychologists who studied 120 male students aged 18 to 21 discovered that most thought choosing to wear red meant a woman had “greater sexual intent” and was more likely to jump into bed with a man than someone who opted for more neutral colours.
They also found that the item of clothing in question does not need to be a revealing top as volunteers were asked to judge a woman’s sexual intent based only on the colour of an ordinary tee-shirt.
The findings, published in the Journal of Social Psychology, confirm the powerful influence the colour of clothing has on how men perceive the opposite sex.
Psychologists at the University of South Brittany in France enlisted 120 male undergraduates and split them into four groups.
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Men prefer women in red because they think they will sleep with them on first date
It has long been a colour which is guaranteed to turn heads.
But now researchers believe they have found the real reason why men prefer ladies who wear red. Put simply, they think a scarlet-clad woman is more likely to sleep with them on a first date.
Psychologists who studied 120 male students aged 18 to 21 discovered that most thought choosing to wear red meant a woman had “greater sexual intent” and was more likely to jump into bed with a man than someone who opted for more neutral colours.
They also found that the item of clothing in question does not need to be a revealing top as volunteers were asked to judge a woman’s sexual intent based only on the colour of an ordinary tee-shirt.
The findings, published in the Journal of Social Psychology, confirm the powerful influence the colour of clothing has on how men perceive the opposite sex.
Psychologists at the University of South Brittany in France enlisted 120 male undergraduates and split them into four groups.
16 Comments